Enterprise 2.0 Bootcamp - Chicago
A Deep Exploration of Enterprise 2.0 for Business
Web 2.0 | Enterprise 2.0 | Social Computing
Led By: Dion Hinchcliffe
Location: Regus Center 10 South Riverside Plaza 18th Floor Chicago, IL 60606

Web 2.0 University’s Enterprise 2.0 Bootcamp will be coming to Chicago on September 18. Web 2.0 and its business application, called Enterprise 2.0, has been steadily transforming the business world for a few years, yet many business executives and line staff across America are just now focusing on what Enterprise 2.0 means and how to apply its tenets to their business. What is needed is a comprehensive and efficient way of clearly understanding the strategic competitive advantage of Enterprise 2.0 concepts.
For anyone not keeping up, Hinchcliffe & Company’s pioneering Web 2.0 University, the most trusted name in Enterprise 2.0 business education, has devised a special one-day event to get attendees up to speed on this generational shift in business thinking. Enterprise 2.0 Bootcamp is coming to various locations across the United States and Europe in 2008.
Being successful with Enterprise 2.0 requires a clear understanding of the critical success factors. Because, even as rewarding as Enterprise 2.0 has the potential to be, technical and organizational challenges exist which can inhibit accessing Enterprise 2.0’s potential. For example, adopters of Enterprise 2.0 techniques must define internal Enterprise 2.0 standards, oversee compliance to industry and governmental regulations, protect the privacy of participants, and secure the organization’s information while successfully encouraging workers to move to these new tools.
Enterprise 2.0 Bootcamp will provide attendees with the knowledge and skills needed to begin an Enterprise 2.0 initiative within your organization. You will be shown how successful Enterprise 2.0 projects can be structured and executed using case studies, emerging best practices, collaborative group exercises, and involved attendee interaction. Real-world experiences, lessons learned, and solutions are presented throughout. Enterprise 2.0 Bootcamp is taught by industry experts extensively experienced with corporate IT and closely involved with Enterprise 2.0 efforts.
Immediately Actionable, Profound Material
Devised by Web 2.0 and Enterprise 2.0 expert Dion Hinchcliffe, an acknowledged social and enterprise computing thought leader with a worldwide reputation, and taught by Hinchcliffe trained expert, Enterprise 2.0 will help you in just one day to more fully understand the business significance of Enterprise 2.0 and to look past the buzzwords and hype to understand the value and importance of these concepts. Terms such as collective intelligence, social media, wikis, syndication strategies, “The Web as Platform”, self-service software, mashups, SLATES, and rich user experiences will all be explained. By the end of the day you will see how you can build and grow a real 21st century business with these ideas.
Enterprise 2.0 Bootcamp Topics include:
- How to develop and implement a successful Enterprise 2.0 initiative
- Understanding the basic elements of Enterprise 2.0: the SLATES approach
- Strategies for educating and changing worker behavior patterns: Lessons from the Web
- Fundamental management concepts and methodologies of effective collaboration
- Developing a grassroots culture of contribution and participation
- Case studies in freeform, emergent, social applications in the enterprise
- Measuring Enterprise 2.0 productivity- how to measure the effectiveness of your E2.0 strategy and see where you need to improve
- Addressing the enterprise perspective: standards, security, privacy, compliance, regulations
- Survey and overview of emerging Enterprise 2.0 products
- Managing politics, people, and finance for an effective Enterprise 2.0 strategy
- Overcoming the challenges of a fundamental shift in IT perspective
As of August, 2008 over 4,600 business and technical professionals have already attended Web 2.0 University workshops and classes around the world and reviews from satisfied attendees have been fulsome in their praise.
Who Should Attend:
- Individuals whose job responsibility involves collaboration with other individuals, teams, and organizations
- Executives and managers in business and IT with responsibility for designing, implementing, and operating IT systems and business processes within their organization
- IT staffers and general line of business workers that are seeking to apply the latest best practices directly to their daily work
- CIOs and CTOs that are seeking to be more effective in their positions
- Enterprise architects that wish to leverage their IT resources and support their internal customers more effectively
- Business planners and strategists that are seeking to optimize their organizations for maximum efficiency and business-focused results
Whether you are in the fast-paced financial industry or working for a startup, this event is ideal for anyone in the business world looking to gain a rapid understanding of how to embrace Enterprise 2.0 in their business for both immediate and long-term competitive advantage.
Previous attendees have included participants from companies such as AOL, Accenture, Best Buy, IBM, Microsoft, T. Rowe Price, The Gap, The World Bank and many other Fortune 500 firms and Internet companies.
100% Risk Free: While it’s never been requested, all attendees have an iron-clad money back guarantee if they don’t find this event to be to their complete satisfaction and enjoyment.
Web 2.0 University and Hinchcliffe & Company are in strategic partnership with O’Reilly Media, the firm that coined the term and identified the core ideas behind Web 2.0 to the industry.
For more details or for inquiries, you can reach us at info@web20university.com or at 877-446- 2425.
The most comprehensive and up-to-date view of the fast-evolving leading edge of online business
Visit our schedule to register for an event in 2008. Our promise to you is that this event is the most complete and current one-stop shop for a comprehensive understanding of this vital business subject matter currently available.
Don’t Delay: Reserve Your Seat Now
Schedule
9:00 – 9:15 | Introductions
9:15 – 10:30 | Web 2.0 Primer: Enterprise 2.0’s Antecedent
- Web 2.0 Working Definition
- Principle 1: Web as Platform
- Principle 2: Services Beyond a Single Device
- Principle 3: Data is the Competitive Advantage
10:30-10:45 | Break
10:45-12:00 | Web 2.0 Primer: Enterprise 2.0’s Antecedent (cont’d)
- Principle 4: Lightweight Business & Product Models
- Principle 5: Rich User Experiences
- Principle 6: Harnessing Collective Intelligence
- Principle 7: Leveraging the Long Tail
12:00-1:00 | Lunch Break
1:00-1:45 | Building a Better Enterprise
- Next Generation Enterprises
- Enterprise 2.0 Defined
1:45 – 1:15 | Implementing Enterprise 2.0: The Three-Legged Stool
- The Technology Leg
- The Processes Leg
- The Culture Leg
2:15-2:30 | Break
2:30-3:30 | Enterprise 2.0 Case Studies
3:30-4:30 | Enterprise 2.0 Case Exercises
4:30-5:00 | Questions/Closing Comments on Business Implications









