Enterprise 2.0 Masterclass - Munich | October 20th, 2009
Pragmatic and Actionable Enterprise 2.0 Best Practices
A Corporate Social Computing Masterclass
Instructors: Dion Hinchcliffe
Location: Vodafone Group, Chiemgaustrasse 116, 81549 München, Germany
Web 2.0 University’s popular Enterprise 2.0 Masterclass will be coming to Munich for the very first time on October 20th, 2009.
Web 2.0 and its application to business collaboration, referred to as Enterprise 2.0, have been steadily transforming the business world for a few years now. However many business executives and line staff across Europe are just now focusing on what Enterprise 2.0 means and how to use it to strategically improve productivity, efficiency, drive innovation, and cut costs. What is needed is a comprehensive, highly authoritative, and efficient way of clearly understanding the strategic competitive advantage of Enterprise 2.0 concepts. Web 2.0 University’s Enterprise 2.0 Masterclass is designed to specifically address this need.
October 20th Event Registration
- Register for the Enterprise 2.0 Masterclass – €295 Early-Bird/€395 after Oct. 15th
View the full agenda at bottom of this page. Note: All online payments are made in U.S. dollars. Content will be in English.
For anyone not keeping up, Hinchcliffe & Company’s pioneering Web 2.0 University, the most trusted name in Enterprise 2.0 business education, has devised a special one-day event in Munich in October to get attendees up to speed on this generational shift in business thinking. Enterprise 2.0 Masterclass is also coming to various locations across the United States and Europe in 2009 and 2010.
Latest Enterprise 2.0 News: Determining the ROI of Enterprise 2.0.
Click Above To Download the Web 2.0 University Brochure and Datasheet
Enterprise 2.0 Masterclass will provide attendees with the knowledge and skills needed to begin an Enterprise 2.0 initiative within your organization. You will be shown how successful Enterprise 2.0 projects can be structured and executed using case studies, emerging best practices, collaborative group exercises, and involved attendee interaction. Real-world experiences, lessons learned, and solutions are presented throughout. Enterprise 2.0 Masterclass is taught by industry experts extensively experienced with corporate IT and closely involved with Enterprise 2.0 efforts.
Achieve New Levels of Productivity and Innovation
Devised and personally delivered by Web 2.0 and Enterprise 2.0 expert Dion Hinchcliffe, an acknowledged social and enterprise computing thought leader with a worldwide reputation, Enterprise 2.0 Masterclass will help you in a single day to more fully understand the business significance of Enterprise 2.0 and to look past the buzzwords and hype to understand how to apply these concepts to achieve better business outcomes.
Prior Delegates:
AccentureAT&T
Bank of America
Best Buy
Booz Allen Hamilton
Capital One
CCA GLobal
Cisco
Deutsche Telekom
Dow Jones
Georgia Pacific
Hilton Hotels
IBM
LG
McGraw Hill
Motley Fool
NCR
Oracle
Pitney Bowes
Progress
T. Rowe Price
Wells Fargo
World Bank
USC
Enterprise 2.0 Masterclass Topics include:
- How to develop and implement a successful Enterprise 2.0 initiative
- Understanding the basic elements of Enterprise 2.0: the SLATES approach
- Strategies for educating and changing worker behavior patterns: Lessons from the Web
- Fundamental management concepts and methodologies of effective collaboration
- Developing a grassroots culture of contribution and participation
- Case studies in freeform, emergent, social applications in the enterprise
- Measuring Enterprise 2.0 productivity- how to measure the effectiveness of your E2.0 strategy and see where you need to improve
- Addressing the enterprise perspective: standards, security, privacy, compliance, regulations
- Survey and overview of emerging Enterprise 2.0 products
- Managing politics, people, and finance for an effective Enterprise 2.0 strategy
- Overcoming the challenges of a fundamental shift in IT perspective
Over 6,000 business and technical professionals have already attended Web 2.0 University events around the world and reviews from satisfied attendees have been fulsome in their praise.
Who Should Attend:
- Individuals whose job responsibility involves collaboration with other individuals, teams, and organizations
- Executives and managers in business and IT with responsibility for designing, implementing, and operating IT systems and business processes within their organization
- IT staff and general line-of-business workers that are seeking to apply the latest best practices directly to their daily work
- CIOs and CTOs that are seeking to be more effective in their positions
- Enterprise architects that wish to leverage their IT resources and support their internal customers more effectively
- Business planners and strategists that are seeking to optimize their organizations for maximum efficiency and business-focused results
Whether you are working in a fast-paced Global 2000 environment or working for a startup, this event is ideal for anyone in the business world looking to gain a rapid understanding of how to embrace Enterprise 2.0 in their business for both immediate and long-term competitive advantage.
Example Visual from Enterprise 2.0 Masterclass Curriculum
Previous attendees have included participants from companies such as AOL, Accenture, Best Buy, IBM, Microsoft, T. Rowe Price, The Gap, The World Bank and many other Fortune 500 firms and Internet companies.
100% Risk Free: While it’s never been requested, all attendees have an iron-clad money back guarantee if they don’t find this event to be to their complete satisfaction and enjoyment.
Web 2.0 University and Hinchcliffe & Company are in strategic partnership with O’Reilly Media, the firm that coined the term and identified the core ideas behind Web 2.0 to the industry.
For more details or for inquiries, you can reach us at info@web20university.com, 1-877-446- 2425 (Toll Free United States).
A printed Certificate of Completion for Enterprise 2.0 Masterclass will be handed out to all attendees that request one. Please send a certificate request to info@web20university.com if you wish to have a certificate issued to you at the end of the course.
The most comprehensive and up-to-date view of the fast-evolving leading edge of online business
Visit our schedule to register for an event in 2009. Our promise to you is that this event is the most complete and current one-stop shop for a comprehensive understanding of this vital business subject matter currently available.
Don’t Delay: Reserve Your Seat Now
Schedule
9:00 – 9:15 | Introductions
9:15 – 10:30 | The Roots of 2.0 and Corporate Social Computing
- Web 2.0 and Enterprise 2.0: A Working Definition
- How and why Web 2.0 provides guidance
- Key driving forces:
- Network effects
- Peer Production
- New Social Power Structures
- Control Over Data
- New Social Tools & Platforms
- Self-Service
- Increased Transparency & Openness
- “Consumerization of The Enterprise”
- Conclusion
10:30-10:45 | Break
10:45-12:00 | Building a Better Enterprise
- Next Generation Enterprises
- Trends and Changes in the 21st Century Workplace
- Benefits and Challenges of Enterprise Social Computing
- Tacit Interactions
- Enterprise 2.0 Defined: SLATES & FLATNESSES
- Examining A Healthy Enterprise 2.0 Ecosystem
- The Tools and Techniques of Enterprise 2.0: A Detailed Survey
- Change Management Approaches for Social Enterprises
- The IT issues: Security, Integrated Search, Syndication, Etc.
- Governance: Policy, Legal Requirements, Moderation, Community Management
- The Technology Stack
- The Processes: Enabling Emergent Outcomes
- The Culture: Moving Beyond Hierarchy – Influencers & Change Champions
12:00-1:00 | Lunch Break
1:00-1:45 | Building a Better Enterprise
1:45 – 2:15 | Implementing Enterprise 2.0: The Three-Legged Stool
2:15-2:30 | Break
2:30-3:30 | Enterprise 2.0 Case Studies – Europe & North America
3:30-4:30 | Current Enterprise 2.0 Best Practices and Lessons Learned
4:30-5:00 | Questions/Closing Comments on Business Implications
